IMUSA USA was established in 2006 to cater to the cooking needs and tastes of all Hispanic and Ethnic consumers across the US. With the experience of the US team, the excellent segmentation capabilities, and meeting the diverse needs of the Hispanic consumer with distinctive, competitive, and high-quality products, Imusa became the number one brand in the Latino market in the cookware category.
We endure as the go-to culinary companion for the Hispanic community, preserving cultural gastronomy, and adapting to modern lifestyles for over 90 years. Our expansion into kitchen utensils, electric appliances, cleaning, coffee, and specialty items positions IMUSA as a “One Stop Shop” in the general merchandise category, providing complete support to the Latino community.
